Porsche Design is a luxury lifestyle brand founded in 1972 by Professor Ferdinand Alexander Porsche, the designer of the iconic Porsche 911. Guided by the same philosophy that drives automotive precision and innovation, Porsche Design creates products that fuse cutting-edge technology with timeless, minimalist aesthetics. From watches and eyewear to electronics, apparel, and accessories – each piece is crafted with a focus on function, performance, and pure design.

The brand stands at the intersection of engineering excellence and contemporary elegance. Porsche Design products are made from premium materials, with meticulous attention to detail, catering to those who value sophistication, innovation, and understated luxury. It’s a brand for individuals who seek more than fleeting trends – for those with refined taste, a dynamic lifestyle, and a passion for perfection.

Today, Porsche Design is a symbol of modern luxury, seamlessly blending the worlds of automotive excellence, advanced technology, and fashion-forward design into a cohesive and powerful identity.