BRAND

Primitive

PRODUCT CATEGORIES
Clothing
DISTRIBUTION COUNTRIES

Poland

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brand description

Primitive was founded in 2008 by Paul Rodriguez and partners in Encino, Los Angeles, California, as a skateboarding and apparel shop and quickly evolved into a recognized skateboarding brand. Seeking greater control over his career, Rodriguez decided to develop his own brand after leaving Plan B. Primitive gained fame through limited edition decks and collaborations with music icons (licensed by Tupac Shakur and Notorious B.I.G.) and popular anime (Dragon Ball, Rick and Morty, Naruto, and Sailor Moon), becoming a significant player in the streetwear scene.

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